Two Decades of Experience
Established in 2020.
In 2020, Susan Stroud left the grain elevator industry to combine her expertise in cash markets, trade, and global economics with her passion for writing and consulting. With over 15 years of boots-on-the-ground industry experience, she built No Bull to deliver clear, data-driven insights that are distinctly different.
Today, No Bull is a trusted source in agricultural market analysis. We focus on what matters and are rooted in experience.
Meet the Expert Behind No Bull
Susan Stroud
From her start at a country elevator to full-time grain merchandising at two of the nation's largest river facilities, Susan gained invaluable insight into agriculture’s largest challenges. Building on her background in physical trading and deep understanding of global market complexities, she has spent over five years delivering direct, trustworthy analysis to industry leaders.
Learn something new every day. For No Bull, that's more than a saying—it's the philosophy that drives our distinctly different approach.
- SUSAN STROUD
No-nonsense. Unfiltered.
No Bull provides clear market insights and visuals rooted in research, not industry noise.
Straightforward
Market Insights
What you need, when you need it; bringing clarity to complex markets, removing the guesswork and silencing the noise.
Industry Connections
& Events
We foster a network of forward-thinking industry leaders. Our flagship experiences, AgriNext and AgVentures, provide exclusive opportunities to connect, learn, and lead in the evolving agricultural landscape.
Exactly what you need, when you need it. That’s No Bull.
Hear from Industry Leaders like You
Susan has a knack for laying out some excellent research in an easy-to-read format. Her charts and analysis are top-notch and as timely as it gets.
- MATT BENNETT
Commodity Broker & Founder Partner, AgMarket.net
Distinctly Different
In a world where information is endless but clarity is rare, No Bull delivers what industry leaders need: Unfiltered, experienced, and data-driven analysis. From market insights to trade and policy expertise to innovative events, No Bull provides you with the perspective to act with confidence, so you can lead with clarity in complex markets.